In today’s episode of the Female CEO Club, Liz spoke with Sara Maxwell, a certified financial coach, and the founder of Wealth Coach, Sara empowers individuals, couples, groups and businesses to find the joy in connecting their money and future.
Sara discusses her journey to creating Wealth Coach and how she has used her own personal experience and setbacks as motivation to continue on the path towards financial freedom. She also gives advice for those starting their own businesses and those climbing up the corporate ladder and much more!
Listen to the episode
Here are key things to listen out for:
- The narrative that the man of the house is in charge of handling money: There’s kind of far more openness than there has ever been around money, there is still a lot of work to be done.
- Everyone’s got their own relationship background with money: The attitude if you grew up with it, versus if you didn’t
- Finding positive versions of people with money is really powerful and really beneficial.
- Sexism in the financial services industry.
- Why it is important to get the balance right in business.
- What ICF accreditation means: At least 500 hours of coaching individuals and couples.
- Why being yourself is very important: when you’re being yourself, like you understand more about the purpose of your life, what you want to achieve what you what you actually want to create
- About taboo Tuesdays: to create a space where people could talk about something which others might see as taboo.
- [00:40] A little bit about Sara Maxwell and what she does.
- [01:31] How Sara’s business Wealth Coach got to be what it is now and the inspiration behind Sara starting it
- [03:16] Sara’s role is to change the perception/narrative in society that the man of the house is the one who manages money.
- [06:06] Everyone’s relationship background with money from childhood.
- [07:28] Negative and positive beliefs around money.
- [08:59] Some of the fears people have around money and Sara’s advice for them
- [10:54] When Sara first started, being a woman, did she find it hard to achieve a breakthrough and find success?
- [13:40] About the wealth coach business and its aims and goals.
- [15:47] Some of Sara’s business’s greatest achievements and successes so far
- [18:18] Some of the obstacles Sara Overcame
- [19:43] Where Sara wants to take the wealth coach business next
- [23:58] How Sara Keeps herself motivated and going
- [25:27] Advice from Sara for those starting their own businesses and those climbing up the corporate ladder.
- “Money can be done differently. Money can be done energetically in a way that feels good. Instead of it needing to be really forced.”
- “Statistically, it tends to be that women are in charge of their household budget, in charge of the money and kind of making it work and making it stretch.”
- “Everyone’s got their own, like, say, relationship background with money. Almost like if you, if you have the attitude if you grew up with it, versus if you didn’t, and then later, that being the opposite situation is, yeah, it’s not so much like a mental block.”
- “As an adult having a good career, and it’s kind of like having money, you’re always irresponsible with it, because you finally got money and you don’t know what to do with it.”
- “Beliefs aren’t always negative, I know, we tend to talk about the negative beliefs.”
- “The first piece is always just understanding what you have, because a belief to one person could be negative, but to another person could be positive.”
- “Finding positive versions of people with money is really powerful and really beneficial. And seeing people that make really great changes in the world, or what you feel is really great change in the world to help to change that negative message.”
- “In the early days, because while I was young, and I looked very young, and I obviously I’m a woman, sometimes it was difficult going into a client session, and automatically having the trust of a client because they were definitely used to dealing with an older man.”
- “We really created taboo Tuesdays because we wanted to be able to create a space where people could talk about something which others might see as taboo, in order to kind of lift the shame around things that people feel are taboo.”
- “The fact that we are all different, and we can all be ourselves is like, I think the single most powerful thing you can offer and when you’re being yourself, yeah, you’re just you’re showing up in the best way.”
- “When you’re being yourself, you understand more about the purpose of your life, what you want to achieve, what you actually want to create, rather than, Oh, what’s another person created.”
Connect with Sara Maxwell
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