Professional expertise, meaningful results
Your work as a professional services provider is built on trust and expertise. Your LinkedIn presence should reflect that. I’m here to help you connect with the right audience, showcase your strengths, and grow your business in a way that feels effortless and authentic.
From big firms to LinkedIn success
My career began in-house at some of the UK’s leading professional services firms, including Eversheds, DWF, and RSM UK, where I spent over 18 years mastering the art of marketing for legal, accounting, and consulting professionals.
At Eversheds, one of the world’s largest corporate law firms, I honed my skills in creating standout campaigns and delivering messaging that builds trust. At DWF, I specialised in branding and communications, crafting strategies that resonate with clients. At RSM UK, I led national brand initiatives, including thought leadership campaigns and sponsorships, to strengthen credibility and drive results. Today, as Marketing Manager at Make UK for the Employment Law and HR service line, I lead the strategy and delivery of all marketing activity. I develop and run multi-channel campaigns, oversee content creation, and design assets across social media, email, and print. I manage the full marketing mix from concept to delivery, ensuring every campaign supports business objectives, engages our audience, and strengthens the brand.
I bring this mix of big-firm and in-house expertise to LinkedIn, helping professional service providers create a polished, professional, and consistent presence.
How my experience benefits you
These roles gave me more than marketing skills. They gave me a deep understanding of the challenges faced by professional services providers and the importance of building trust over time. I know how to help businesses like yours:
- Build trust through professional, engaging content
- Stay visible with a consistent LinkedIn presence
- Showcase expertise in a way that feels authentic and relatable
I use a mix of my own marketing expertise and AI tools to generate content ideas and drafts, always shaped to match your goals, tone of voice, and audience. My aim is to make your life easier while ensuring your business shines online.
How I work
At the heart of my approach is understanding your goals, your audience, and the strengths that set your business apart. Here’s what you can expect:
- A partnership built on trust: I take the time to learn what makes you different so every LinkedIn post feels authentic to your brand
- Practical, tailored solutions: From content planning to posting, I handle the details so you can focus on your clients
- Expertise without the overwhelm: I simplify the process so LinkedIn feels less like a task and more like a tool that works for you
Who I work with
I work with professional service providers who want a consistent, credible LinkedIn presence without the stress. Whether you are in finance, recruitment, consulting, or another professional field, I create content that keeps your business top of mind.
Since October 2022, I have worked with Sarah, a mortgage expert at identityfs, to grow her brand on Facebook and Instagram. Through a strategic mix of high quality content, organic reach optimisation, and data-driven adjustments, we have achieved results including a 4686% increase in Instagram impressions and a 587% boost in Facebook reactions. This growth has strengthened Sarah’s brand visibility, engagement, and website traffic. Read the full case study to see how we made it happen!
Your success, my priority
Your LinkedIn presence is more than just a profile. It is how you build trust and attract the right clients. Together, we will create content that aligns with your goals, showcases what makes you unique, and keeps your business visible and credible.
Let’s make LinkedIn work for you—without the stress.
Whether you want to stay consistent or hand it all over, I can help you maintain a polished, professional presence that delivers results.